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마루 자연식김밥 is a traditional Korean restaurant in Insadong serving bunsik, kimbap, udon, dumbling, stir fry spicy rice paste (TTeok), fish cake soup, and more. Occasionally closes at 5:00 pm (twice a month 1st and 3rd Wednesday.) NOTE: Has signs associated with Loving Hut. Open Tue-Sun 10:30am-7:30pm. Closed Mon. Last order 7:00 pm.
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35-4, Insadong-gil, Jongno-gu, Seoul, South Korea, 03149
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- Wheelchair accessible
- Accepts credit cards
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Last update on 29 Aug 2025 by ysnghee
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Added by GraceHong on 10 Dec 2018
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407 Reviews
First Review by Rosaespanola
Ti2
Points +137
Best kimbap - Edit
Really enjoyed the tofu kimbap here! The ingredients were fresh and delicious. The dumplings were also really tasty and served very fast.
Read moreI visited in Winter and the staff were lovely and set up the heater for me and offered blankets.
Pros: Cheap and delicious , Friendly staff
Guest
purrsitivity
Points +967
Cutest vegan spot in Seoul!! - Edit
Such lovely lovely staff who always thanked us for visiting🥺!
Read moreAmazing food with lots of choice and brilliant service overall. I came here multiple times during my time in Seoul as it was so well-priced and I was #struggling with both finances and vegan options 😂
I've tried the tofu gimbap, ham gimbap, fried chick'n, fried dumplings and vegan udon noodle soup!
Literally cannot fault anything, hence this is quite a short review😂One thing to bare in mind though is that it is a small stall, so you might struggle to find seating on a busier day, but I never had this issue so don't worry!
There is also a new ice cream place next door! Me and my friend both got mango and passionfruit ice creams and they were delicious...a little pricier at 5,000 won for a scoop but not bad overall😄
Updated from previous review on 2022-08-09
Pros: Quick and tasty, Brilliant staff, always working hard, Very cheap
Guest
Chris.P
Points +374
Small but mighty - Edit
Not many places to sit and only 1 person in kitchen so the service can feel a bit random but the food was really good. Had the California roll with fried tofu and rice cake. I’d certainly go again next time I’m in Seoul.
Read moreGuest
KayWong
Points +482
Korean street food - Edit
This place was not easy to find as it was located in a unpopular building. There were limited seats and the kitchen was run by a woman only. If you are looking for some Korean street food, this is a place that you need to go. I had the Gimbap and Oddeng. Both reminded me the time I first been to Seoul when I was not a vegan.
Read morePros: Vegan street food
Guest
annienisb
Points +17
Great vegan food - Edit
Incredible cold noodles and kimbap
Read moreUpdated from previous review on 2023-01-03
Guest
jessie0898
Points +616
Loved it! - Edit
Was super excited to try this place out in 2019 on my second trip to Seoul. We ate a lot of vegan junk foods on our trips to south korea, so it is nice there's vegan places like this to go to. We got a few different things and it was excellent. I will definitely be back on my next trip. I really want to try the chicken!
Read moreGuest
hbutton
Points +324
Vegan kimbap! - Edit
Ordered two rolls of kimbap to go for breakfast and lunch while adventuring nearby. Grabbed the soy ham and the fried tofu, both were lovely but preferred the tofu.
Read moreFound it a bit hard to find, if coming from the North it's "behind" the GS25. Staff was friendly and spoke a little english.
During the winter the front of the shop is covered in plastic, and the tables have little heated cushions along with two space heaters. Definitely needed while waiting for the kimbap to be made fresh (~15 min)!
Pros: All vegan menu with plenty of options
Guest
Lelani
Points +363
Gimbap heaven! - Edit
I took some Gimbap to go and it was really delicious, even on the next day. I'll definitely come back to try their other dishes! 😊
Read moreI had to wait quite a bit though, because the people before me basically ordered the whole menu. The wait was well worth it and I'm sure next time I'll be the one stopping the line 😄
Had some more food there: tteokbokki was really good, not too spicy. Not the biggest fan of the dumplings unfortunately. They were a little too doughy in the middle for me
Updated from previous review on 2022-12-12
Pros: Friendly, Delicious
Guest
Catharine
Points +24
Heavenly kimbap - Edit
We went there at least 3 times. The food and people were amazing. The kimbap is delicious. I am a kimbap lover and was in heaven!
Read morePros: Very reasonably priced food , Good portions , Comfort food on a very cold day
Cons: Could be chilly, but there’re blankets & heaters
Guest
moccymoccy
Points +6225
Simple korean vegan food - Edit
Small place that offers vegan versions of traditional Korean dishes - vegan kimbab, tteokbokki, udon, ramen and dumplings. The place is small but cozy.
Read morePros: Traditional korean vegan food
Guest
LJB6895
Points +38
Great Korean food!! - Edit
All was cheap, the lady spoke English and the food was traditional and delicious
Read morePros: Great Korean food!!, Super cheap, The two ladies speak perfect English
Cons: During cold months there isn't a real inside espac
Guest
pixieisa
Points +87
udong and dumplings - Edit
The food was delicious and the servers worried about wether you liked the food or not, so it was a very comfortable experience ☺️ It’s a great place to experience 한분식, and i’m looking forward to visiting again
Read moreUpdate: I tried the ramen recently and it was so good! It was the perfect amount of spicy~ and the dumplings were tasty as always!
Updated from previous review on 2022-10-19
Pros: Delicious food , The fried dumplings were perfect
Guest
IlhoonMonki
Points +70
I recommend! - Edit
very comforting food and nice staff!! delicious and a cozy environment
Read moreGuest
Martastian
Points +1641
Great little place - Edit
Service is nice and quick! The food is good and on the cheap side. I needed something to eat quickly on the go and I remembered going here few years back, their kimbap was pretty good so I had that and was still delicious!
Read more(Some pics are from few years back)
Pros: Great veganized Korean food, Cheap
Cons: Sometimes busy
Guest
KlaudiaKocsis
Points +62
Amazing😄 - Edit
Love the menu, you can find korean street food here~ also very very cheap, staff speaks english, the waiting time is a bit long, but i think it was worth it still😄
Read morePros: Great food and cheap price
Cons: Waiting time is a bit long
Guest
xinru_t
Points +10338
Snack Stand - Edit
Vegan snack stand in Maru Art Centre (same building as Museum of Kimchi) at Insadong Shopping Street, 5 to 10 min walk from Anguk Subway Station Exit 6. There are some outdoor seats, with heated pads and lap blankets provided. Seniors are employed to work at this eatery. The staff said some dishes contain alliums while some dishes are allium-free (they did not specify which dishes exactly). P.S. The eatery next door is also fully vegan, selling pizza and gelato.
Read more- Vegan Odeng
- Rice Cake Soup
- California Roll
- Fried Tofu Kimbap
- Soy Ham Kimbap
Updated from previous review on 2022-10-22
Guest
MaeMackenzie
Points +148
Super tasty! - Edit
We had the tteobokki, Kimbap and spicy cold noodles, all were delicious and had good portions for the price. The service was super nice and helpful, some English but not a lot. Would definitely recommend a visit!
Read morePros: All vegan , Cheap, Big portions
Guest
Sarilein
Points +26230
Vegan options, cheap, package-food - Edit
Loved it but I have to admit I am disappointed they use store bought dumplings that are defrosted:(
Read morePrices are very cheap for vegan places
The vegan kimbap was great.
Had the tteteboki as well - very watery. The dumplings were to oily and like I said not freshly made. The odeng was a bit tasteless
Friendly
They speak English to some extend
Good value if you want to have a cheap meal
After being in Korea for almost two months I went back and it’s not good as I thought it was - very processed ingredients but you get what you pay for
The cold noodles and Gimbap are good
Maybe they will have their chicken soon again.
Updated from previous review on 2022-08-30
Pros: Vegan, Korean, Cheap
Cons: Store bought , No gloves in the kitchen
Guest
oceansidehs
Points +84
Cheap korean street food - Edit
Cheap and fast food. Just the opening times aren't nice in the evening
Read moreI can only add to my initial post, that the more often i was there the more i liked their food.
Updated from previous review on 2022-10-08
Cons: Even with no customers it takes some time
Guest
melanievi
Points +1016
good food with affordable price - Edit
this is a small restaurant (two tables only) with good and cheap food. you can try different Korean traditional food here. it didn't take so long for the food to be ready. it took us around 10 minutes to get the first meals of each person and 20 minutes for the second one.
Read moreGuest
XtraTerestrial88
Points +16
Best California Roll Ever - Edit
Absolute best vegan sushi I’ve ever had. A bit spicy and very strong flavor. 10/10, just a little long on the wait but well worth.😄
Read morePros: Great food, Very nice employees
Cons: Long wait
XtraTerestrial88
Great vegan gelato next door too!
Read moreGuest
jw1234
Points +186
New management: still learning - Edit
Ordered dhukbokgi and dhukguk, which ought to take 5 mins max to have out on a table. We waited over half an hour. We got to chatting with a Swiss tourist couple while waiting, and they waited closer to an hour for four simple dishes.
Read more- The food is still mostly good, but avoid anytime there might be any hint of a rush.
- Update: My Korean friend said the dhukbokgi had no flavor, and is "just spicy."
Updated from previous review on 2022-10-02
Pros: Food., Cheapish
Cons: Ridiculous wait times for simple dishes.
Guest
TamarLipszyc
Points +41
Good and cheap - Edit
Like a stall. A chance to try local food
Read morePros: All menu is vegan, Very cheap price, Nice food
Cons: Cheap
Guest
Rachelroz1995
Points +69
Delicious vegan traditional stand - Edit
We ate yummy vegan traditional food here.
Read morePros: Take into consideraion a bit long waiting.
Guest
Seka
Points +30
very delicious with long waiting time - Edit
The menu has different Korean meals with very good prices. We had three different dishes and every single one was so delicious. Only 4 stars because we had to wait one hour AFTER ordering.
Read moreGuest
S.c.i
Points +538
Vegan comfort food - Edit
Simple and delicious.
Read moreGuest
wastelandbaby
Points +30
Good food, long waiting lines - Edit
Waited over 20mins just to place an order, there's only a small kitchen with few staff members. Took another 20-30 to receive thr food, didn't get served together which wad rather unfortunate.
Read moreHowever the Gimbap & Udong were absolutely delicious and super cheap! Do not recommend the Ramen though as they're mist likely just store-bought instant noodles. Still - worth a visit!
Pros: Cheap , Delicious, Friendly staff, english speaking
Cons: Long waiting time, Food not all served together
Guest
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