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마루 자연식김밥 is a traditional Korean restaurant in Insadong serving bunsik, kimbap, udon, dumbling, stir fry spicy rice paste (TTeok), fish cake soup, and more. Occasionally closes at 5:00 pm (twice a month 1st and 3rd Wednesday.) NOTE: Has signs associated with Loving Hut. Open Tue-Sun 10:30am-7:30pm. Closed Mon. Last order 7:00 pm.
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35-4, Insadong-gil, Jongno-gu, Seoul, South Korea, 03149
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- Wheelchair accessible
- Accepts credit cards
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Last update on 29 Aug 2025 by ysnghee
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Added by GraceHong on 10 Dec 2018
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407 Reviews
First Review by Rosaespanola
joshyoatcakes
Points +62
Lots of choices! - Edit
Great vegan food! Nice to experience some vegan authentic Korean food.
Read moreGuest
jadeeeeechen
Points +283
Simply great food - Edit
Came twice and Love their buckwheat noodles and deep fried dumplings
Read morePros: Buckwheat noodles , Deep fried dumplings
Cons: Nice warm seats for autumn, Tastes great
Guest
NWatlington
Points +771
Better than I expected - Edit
I had the fried tofu gimbap and the dumplings and both were very good. Great place to grab lunch (or a late breakfast) when you’re on the go near Insadong.
Read moreGuest
50%Dakini
Points +860
Solid no nonsense dining - Edit
If you're looking for quick and easy vegan with a street food vibe, this is perfect. Not fancy but good! Recommend the gimbap, the tteokbokki is extremely spicy
Read moreUpdated from previous review on 2024-10-20
Guest
Hele2302
Points +17
love it! - Edit
I ordered the rice cake with dumplings and it was really good! I definitely want to go again and try the other options.
Read morePros: traditional korean food made vegan
Guest
janehj
Points +557
Vegan fried tofu kimpap - Edit
Delicious vegan fried tofu kimpap with sesame seeds. Very nice soup came along with it. Friendly english speaking staff and nice casual street food atmosphere.
Read morePros: Kimpap, Service , Atmosphere
Guest
Meiga
Points +93
Surprisingly good - Edit
It's not a restaurant, but more a fast food place, with a few tables outside. But the food is good, especially the kimbap and bibimbap. Sadly, the tteokbokki lacks flavour and ingredients...
Read moreUpdated from previous review on 2024-10-09
Guest
noragryffin
Points +301
Great! - Edit
Good korean food, cool activist environment, nice staff. They even refunded our entire order after forgetting about one meal 🥰 Would recommend this place!
Read moreUpdated from previous review on 2024-09-27
Pros: Environment, Price
Cons: The drinks were really small. Lol
Guest
Lompies
Points +38
Great find in Insadong - Edit
Lovely place where vegans can experience street-side Korean dining. A place that fully subscribes to vegan philosophy and serves well prepared dishes. Loved it.
Read moreGuest
gwild
Points +1610
Vegan Korean Dishes - Edit
The woman who served us was incredibly friendly, making our experience even better.
Read more"We ordered the tteok-bokki for 7,000 Won, and the portion was generous. While we enjoyed it, we found it a bit spicier than we expected. On the other hand, the tofu gimbap was absolutely delicious, and at just 6,000 Won, it was a great value. Overall, a great meal with friendly service!
Pros: Authentic Korean Food, Affordable
Guest
mat_r28
Points +2472
Fantastic spot - Edit
Great food, great service, lovely staff! Really delicious rice cake soup and kimbap. The prices are really decent and the portion size also good. Highly recommend!
Read moreGuest
VanniPaul
Points +1052
Good mandu and gimbap - Edit
Good place for a quick bite. I recommend their mandu and gimbap.
Read moreGuest
LewisEatsPlants
Points +1532
Perfect vegan Korean food - Edit
This is exactly what I needed. Korean street food served from a hole in the wall, no frills, but all taste.
Read moreI’ve so far been here twice, had the Tteokbokki with everything and the second time I had the Tofu Gimbap.
Both were delicious and filling, I think I’d recommend the Tteokbokki a bit more, but the Gimbap is good to share. I’ve got a bottomless pit for a stomach, but I can see a solo traveller having a hard time finishing the Gimbap by themselves.
Only thing I’d ask for would be more drink options. But it’s otherwise fantastic. I’ll probably be back again!
Guest
MiaCohen
Points +2093
Fab Korean food - Edit
This place was great, I really enjoyed getting the chance to try some authentic Korean dishes like tteokbokki for the first time! Everything was delish, i was very happy with this choice!
Read moreGuest
MagykFood
Points +41
Phenomenal - Edit
I loved the fried tofu kimbap! Excellent taste and really good to eat in the heat and humidity.
Read moreStaff spoke some English which was very useful.
A cute little place slightly tucked away from the main roads. Next to InsadongMARU Gallery - I used this address to find this place on KakaoMaps.
Guest
EvanWebbMyers
Points +50
Very good food - Edit
Delicious food, great option. I personally preferred Oh Se Gae Hyang, but both are very good. I'd give it 4.5 stars if I could.
Read moreUpdated from previous review on 2024-08-24
Guest
pmrveggy
Points +232
Korean but all vegan food. Good taste. Friendly people - Edit
Friendly atmosphere. Good taste. All vegan Korean food.
Read moreGuest
claudia.vidalar
Points +56
Comida “callejera” - Edit
Deliciosa comida! Y muy buen servicio, volvería mil veces
Read morePros: Gimbap, Topoki
Cons: El precio es un poco elevado, pero se entiende
Guest
EmilyBoo
Points +76
A side street gem! - Edit
Street food meets tiny cafe cooking up the most excellent selection of Korean cuisine. We had the gimbap and tteokbokki which were *chefs kiss*
Read moreIt’s tucked in the arts centre so took a minute to locate it but it was worth persevering!
Pros: Tasty food, Great service, Helpful staff
Guest
MLittl11
Points +676
Tasty - Edit
Really liked the food here, all made fresh with love and care of the owners. We had the ramen which was a bit spicy for my wife, the fried dumplings, california rolls and the kimbap.
Read moreI was put off by the California Rolls because the filling reminded me too much of tuna but wife loved. The kimbap was nice but once again the fried dumplings were the best thing.
Pros: Fried dumplings, All made fresh include owner rolling rice, Good English spoken and friendly
Guest
zendrahh
Points +124
Worth a visit if you're in Insadong! - Edit
One of the restaurants on my list was definitely Maru's Kimbap. Everyone talked about it and I just felt like I truly had to try it, and the food really lived up to the name. It's a bit of a search, but it's in a nice quiet area in Insadong, so we could eat and sit in peace.
Read moreWhen we arrived, they were closed for preparation, and we waited a bit and walked around the area and came back for food an hour later. I had to order the kimbap of course, and my boyfriend ordered udon. Both of it arrived fresh and tasted really delicious. The portions were decently sized, which means you could order something extra to share, or you could go for another small snack later.
I would definitely go here again and try more of the things on the menu if we had more time to explore Seoul. But I know I will be back in the future to eat more kimbap!
Pros: Delicious kimbap, Good portions, Affordable
Guest
bough
Points +491
Food in the backyard - Edit
All in all a really good taste and good experience. Ethical vegan owners, two older people that were very very nice!
Read moreBe aware of the mosquitos when it is getting dark.
Pros: Very private
Guest
jennyc32
Points +4493
Tasty and quick Korean dishes - Edit
We tried the bibimbap, ham gimbap, and mandu here, and were satisfied with what we got. The bibimbap had a good variety of vegetables and a really flavoursome sauce. It was a hearty potion too. The gimbap were tasty as well, the soy ham was good but was maybe a bit lost among the vegetables which had sharper tastes and crisper textures. The mandu had the perfect texture, they were really well fried, but the filling was a little bland for me. They really relied on the dipping sauce for flavour - and the dipping sauce was excellent!
Read moreService was fast, friendly, and easy to understand as a foreign tourist. We ordered at the counter and the food was brought out to us. It's more of a market/food stall place with seating than a sit down restaurant, which means seating is quite limited and it may not be the perfect location when it's raining.
Guest
Lotta.Lu
Points +44
Best Place for authentic vegan korean food - Edit
Went there 3 times already and always got served good food! The owners are nice and speak english.
Read morePros: taste, price
Guest
heinini
Points +32
Good food and friendly owners - Edit
The tteokbokki was delicious and the owners were really friendly.
Read moreGuest
princessxjenny
Points +15
Best vegan place in Seoul - Edit
Great menu with all vegan korean food options. The portion sizes were big and everything tasted amazing. Owner was super friendly too, and gave us free tea and put the fan on for us so we wouldn’t be too hot. I had a great experience
Read moreUpdated from previous review on 2024-07-14
Guest
sarumi
Points +87
So good :) - Edit
I'm so happy we found this place. It gave us the opportunity to try various typical Korean food. It was delicious!
Read moreGuest
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