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마루 자연식김밥 is a traditional Korean restaurant in Insadong serving bunsik, kimbap, udon, dumbling, stir fry spicy rice paste (TTeok), fish cake soup, and more. Occasionally closes at 5:00 pm (twice a month 1st and 3rd Wednesday.) NOTE: Has signs associated with Loving Hut. Open Tue-Sun 10:30am-7:30pm. Closed Mon. Last order 7:00 pm.
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35-4, Insadong-gil, Jongno-gu, Seoul, South Korea, 03149
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- Wheelchair accessible
- Accepts credit cards
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Last update on 29 Aug 2025 by ysnghee
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Added by GraceHong on 10 Dec 2018
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396 Reviews
First Review by Rosaespanola
MiaCohen
Points +2079
Fab Korean food - Edit
This place was great, I really enjoyed getting the chance to try some authentic Korean dishes like tteokbokki for the first time! Everything was delish, i was very happy with this choice!
Read moreGuest
MagykFood
Points +41
Phenomenal - Edit
I loved the fried tofu kimbap! Excellent taste and really good to eat in the heat and humidity.
Read moreStaff spoke some English which was very useful.
A cute little place slightly tucked away from the main roads. Next to InsadongMARU Gallery - I used this address to find this place on KakaoMaps.
Guest
EvanWebbMyers
Points +50
Very good food - Edit
Delicious food, great option. I personally preferred Oh Se Gae Hyang, but both are very good. I'd give it 4.5 stars if I could.
Read moreUpdated from previous review on 2024-08-24
Guest
pmrveggy
Points +212
Korean but all vegan food. Good taste. Friendly people - Edit
Friendly atmosphere. Good taste. All vegan Korean food.
Read moreGuest
claudia.vidalar
Points +56
Comida “callejera” - Edit
Deliciosa comida! Y muy buen servicio, volvería mil veces
Read morePros: Gimbap, Topoki
Cons: El precio es un poco elevado, pero se entiende
Guest
EmilyBoo
Points +76
A side street gem! - Edit
Street food meets tiny cafe cooking up the most excellent selection of Korean cuisine. We had the gimbap and tteokbokki which were *chefs kiss*
Read moreIt’s tucked in the arts centre so took a minute to locate it but it was worth persevering!
Pros: Tasty food, Great service, Helpful staff
Guest
MLittl11
Points +676
Tasty - Edit
Really liked the food here, all made fresh with love and care of the owners. We had the ramen which was a bit spicy for my wife, the fried dumplings, california rolls and the kimbap.
Read moreI was put off by the California Rolls because the filling reminded me too much of tuna but wife loved. The kimbap was nice but once again the fried dumplings were the best thing.
Pros: Fried dumplings, All made fresh include owner rolling rice, Good English spoken and friendly
Guest
zendrahh
Points +124
Worth a visit if you're in Insadong! - Edit
One of the restaurants on my list was definitely Maru's Kimbap. Everyone talked about it and I just felt like I truly had to try it, and the food really lived up to the name. It's a bit of a search, but it's in a nice quiet area in Insadong, so we could eat and sit in peace.
Read moreWhen we arrived, they were closed for preparation, and we waited a bit and walked around the area and came back for food an hour later. I had to order the kimbap of course, and my boyfriend ordered udon. Both of it arrived fresh and tasted really delicious. The portions were decently sized, which means you could order something extra to share, or you could go for another small snack later.
I would definitely go here again and try more of the things on the menu if we had more time to explore Seoul. But I know I will be back in the future to eat more kimbap!
Pros: Delicious kimbap, Good portions, Affordable
Guest
bough
Points +459
Food in the backyard - Edit
All in all a really good taste and good experience. Ethical vegan owners, two older people that were very very nice!
Read moreBe aware of the mosquitos when it is getting dark.
Pros: Very private
Guest
jennyc32
Points +4392
Tasty and quick Korean dishes - Edit
We tried the bibimbap, ham gimbap, and mandu here, and were satisfied with what we got. The bibimbap had a good variety of vegetables and a really flavoursome sauce. It was a hearty potion too. The gimbap were tasty as well, the soy ham was good but was maybe a bit lost among the vegetables which had sharper tastes and crisper textures. The mandu had the perfect texture, they were really well fried, but the filling was a little bland for me. They really relied on the dipping sauce for flavour - and the dipping sauce was excellent!
Read moreService was fast, friendly, and easy to understand as a foreign tourist. We ordered at the counter and the food was brought out to us. It's more of a market/food stall place with seating than a sit down restaurant, which means seating is quite limited and it may not be the perfect location when it's raining.
Guest
Lotta.Lu
Points +44
Best Place for authentic vegan korean food - Edit
Went there 3 times already and always got served good food! The owners are nice and speak english.
Read morePros: taste, price
Guest
heinini
Points +32
Good food and friendly owners - Edit
The tteokbokki was delicious and the owners were really friendly.
Read moreGuest
princessxjenny
Points +15
Best vegan place in Seoul - Edit
Great menu with all vegan korean food options. The portion sizes were big and everything tasted amazing. Owner was super friendly too, and gave us free tea and put the fan on for us so we wouldn’t be too hot. I had a great experience
Read moreUpdated from previous review on 2024-07-14
Guest
sarumi
Points +87
So good :) - Edit
I'm so happy we found this place. It gave us the opportunity to try various typical Korean food. It was delicious!
Read moreGuest
paulandria
Points +141
SO GOOD - Edit
I personally only ate the tteokbokki but def i’m going to come back for more because u keep thinking about it
Read morePros: Taste, Spicy
Guest
Francis.crl
Points +423
Love it - Edit
The atmosphere is typical Korean and I love all the dishes they have! Compared to other 한식 (Korean food) spots it’s also a bit cheaper I think. It’s one of my go to places and I really love it~
Read morePros: Good prices , Good variety of Korean dishes , Atmosphere
Guest
Jesper020
Points +80
Perfect for starving vegans after - Edit
It's easy to find this lovely place and it wasn't crowded. Food was very good and we will come back happily
Read morePros: Food came very quickly , Extrem friendly Staff, Affordable prices
Cons: Coke was only 190ml
Guest
ItsHappyCow
Points +990
Underwhelming - Edit
Went twice back in March and I have to agree with some previous reviewers in not understanding the rating of this place. The food was definitely not bad, but it wasn't great either. A bit flavourless, imo.
Read moreTteokbokki: good
Bibimbap: average
Gimbap w/ tofu: average
Gimbap w/ ham: good
Noodle soup: good
Staff aren't rude, but not very friendly either. There are better places in the area.
3.5* in my opinion.
Guest
Byul
Points +118
Good - Edit
The food was delicious it was great to have some kimbap and dumplings. The service was friendly but it took a very long time. I saw other reviews saying it was a quick bite so I guess it depends on when you go. It was recommended by my sister who went 6 years ago, so good to know it's still going and making delicious vegan food.
Read moreGuest
VeganFairyOnEarth
Points +287
Thank You Maru JaYeonSik 🌱 - Edit
🇰🇷💚🇰🇷 So far this was the most authentic and traditional korean vegan meal in Seoul! The Owners speaks English and are friendly. The price is very good 👍🏼 We had the 유부김밥 (Fried Tofu GimBap), 매밀국수물 (Cold Buckwheat Noodles In Radish Water), 비건 오뎅 (Vegan Odeng)... amazing ⭐️
Read moreUpdated from previous review on 2024-06-19
Pros: Absolute Great Taste, Really Fair Price, Nice Small Menue
Guest
mhale
Points +304
Decent! - Edit
The people running this place are friendly and the woman at the front spoke good English. I tried both kimbap flavors, fried dumplings, and tteokbokki. Nothing outstanding but a solid vegan option and lots of different things to try. Quite well priced.
Read moreGuest
TomChaytor
Points +134
Lovely little hole in the wall place! - Edit
I had a lovely lunch here, it had a cosy vibe and the food was delicious. Staff were friendly and service was efficient. The one thing that could be better is the seating, there aren’t many places to sit as it’s just a small shop.
Read moreGuest
Betty.21
Points +72
Good for a quick eat in Insadong - Edit
I had Udong and fried Mandu and liked both! Very simple/quick Korean food on the menu and the sitting is more like outdoor for a quick eat… but staff was friendly and answered all my questions in English! ☺️ I can recommend if you want typical Korean food like ramen, etc but in vegan! 👍🏼
Read morePros: Quick eating, English staff, Typical Korean food
Cons: Outdoor sitting might be cold in winter
Guest
itsrinokt_
Points +6116
Delicious! - Edit
We tried this place with our non-vegan Korean friend, and she was pleasantly surprised. She mentioned that while the taste was different from typical food, it was actually good, and she liked it.
Read moreGuest
MalinBengtsson
Points +215
It's a no - Edit
I had high expectations but Im afarid I didn't like it. Tried the dumplings, fried kimbap and tteokbokki, but I didn't like any of them. Its cheap though
Read moreGuest
graceo
Points +160
great kimbap, great value - Edit
I really enjoyed the kimbap here. This place is very affordable and prices are good. We will definitely be going here for our airplane food as the kimbap is very affordable and portable. The only downside to their food is that it was way too spicy. The california roll was so pretty when they put it on the table, but the spicy mustard was too overpowering for the dish.
Read morePros: very affordable, great location , easy to find
Cons: too spicy
Guest
monough
Points +119
awesome vegan korean food - Edit
we ordered the tofu gimbap, ramen, and cold buckwheat noodles and all of those were super delicious. staff was very friendly and able to speak english. overall a very pleasant experience and highly recommend.
Read moreGuest
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