Well-stocked natural food market located just north of the main street (E Ojai Ave) in downtown Ojai. Has organic produce, snack foods, vitamins, natural care products, grocery, gifts, and much more. The deli menu is vegetarian friendly with a few vegan options. Open Mon-Sun 8:00am-9:00pm.
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211 E Matilija St (at Signal, downtown), Ojai, California, USA, 93023
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Last update on 29 Nov 2013 by Guest
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11 Reviews
First Review by Brett
Knoxland
Points +597
Market - Edit
Deli with vegan items available. Not much in way of desserts. Customer service is fine. Centrally located. Parking can b limited on busy times. Good wellness section..indoor seating and fresh produce.
Read moreGuest
lvd
Points +463
Quick food - Edit
We got lunch here while in Ojai. A grilled sandwich and a salad. They were good, but nothing to write home about. Good quick option. The grocery store stocked some different vegan cheeses, so I was glad to be able to try them.
Read moreGuest
vegan_mouse
Points +1465
The cake tho 🍰 - Edit
Yes, this store is a bit pricey! I don't think I'd shop here for groceries unless I had to, but it's definitely worth noting that they have a lot of vegan grocery items you don't see anywhere else. I do like their little deli! There were quite a few ready-made vegan options like vegan lasagna and veggie patties, as well as a vegan avocado sandwich you could order, salads, and plenty of smoothies. We stopped here once on my boyfriend's birthday to get a slice of cake and oh my gosh! It was a vegan, gluten free coconut chocolate chip cake and it was amazing! Best cake I've ever had.
Read moreGuest
ArinnApril
Points +32
Great smoothie options! - Edit
We really loved the smoothie options here (Must try: Pitaya smoothie!) and their vegan caprese sandwich was delicious. The avocado toast was a total rip-off and was served with unripe avocado and a heaping of oil poured on top - save your money and go to Topa Topa for their avo toast instead!
Read moreGreat selection of vegan cheeses, including Violife! Unfortunately many selections were out of stock when we stopped by.
Pros: Great smoothies!, Great vegan options in-store , Cool deli with lots of options
Cons: Expensive, Staff were a bit slow with food orders
Guest
piffelina
Points +3608
I simply love this store! - Edit
If I was living in the area (and was rich), I would buy all my groceries, including beauty and hygiene products here. The vibe is calm and warm and I can always find things to buy I didn't even know I needed.
Read moreGuest
catbone
Points +574
It's So Much More Than Just A Natural Foods Store. - Edit
I've shop here occasionally for groceries and they carry good products. The cost is higher than some, but then again it is considered a Natural or Health Food Store. I still shop down in Ventura or Oxnard and even in Camarillo or Thousand Oaks for a wider selection. But for the Ojai area, this is the best place to go for many of your needs.
Read moreHowever, the Rainbow Bridge is more than just a food store. It is a very cool specialty store and this is one of my favorite places in Ojai to find little gifts for people. There is fun stuff and cool stuff, but there is also "unique" ordinary stuff like casual sun hats or colorful straw market bags and beach bags. I can't explain it, but whenever I need to buy a small birthday gift or token of appreciation, I always seem to find it here.
Even if I run through most of the typical Ojai gift shops first, and completely exhaust my mind and body shopping... When I stop in for a Deli juice or even walk through to use the restroom (they have interesting items for sale back there too!) I always seem to find "it!" You know, that special little... "That's it!" kind of find. Yes, the Rainbow Bridge usually has it.
I've noticed at the Bridge, they have a free-flowing one-of-a-kind merchandise stream that if you don't "buy it when you see it" you may never see it again. So, browse that this Natural Foods store, and browse it well, because you just never know what little treasures you'll be taking home with you that day.
Guest
Chia
Points +3631
Nice place - Edit
I had read about this place on happycow, and here's my Rainbow Bridge Natural Foods review.
Read moreI've stopped in both times I've visited Ojai, most recently in February 2012. The market is just off the main drag of downtown. It's a good size store and very well stocked. You can find just about anything you need, all the usual items that vegans and vegetarians eat.
There is also a deli with indoor seating area.
Overall, a nice source for the local community.
Guest
nonyabusnus
Points +98
surprize ojai =) - Edit
Stumbled accross this town recently & was super excited to find a good food store in such a remote place :) I was searching for fake cheese & vons had fake cheese with milk products....so I found rthis store & they had 1 vegan cheese option out of about 4 types. Why stock any fake cheese with milk products? Dosn't make sense to me.
Read moreOverall good store, large for a small town...smaller than most corporate stores
Pros: location, vegan cheese, decent size
Cons: i really only quickly bought vegan cheese
Guest
dancingvegan
Points +869
Not vegan-friendly - Edit
The last time I went into this place they did not have even one vegan entree in their fresh 'deli' section. They had a couple of vegetables only, but no vegan entree. I had to buy something from the market to eat.
Read morePros: nice atmospherre
Cons: Expensive, not vegan-friendly
Guest
rgraham33
Points +512
Rainbow Bridge Natural Foods & Deli - Edit
Rainbow Bridge is a full service market providing natural foods and an amazing deli. But they are more than that. As their home web page says they are "A community gathering place". The sidewalk tables filled with folks enjoying their coffee, tea and deli menu items are testament to that.
Read moreThe market and deli gets its name from a local legend. According to the Chumash, Earth Goddess, Hutash, made a bridge over the water out of a very long rainbow so her people could get from from the tallest peak on Santa Cruz Island to the tall mountains near Carpinteria.
The store Co-Owner and General Manager, Ernest Niglio, describes the Rainbow Bridge market as follows: "Rainbow Bridge provides a wide range of healthy and natural products. In the general store, we carry a vast selection of specialty foods, many of which are made from organic ingredients and formulated for special diets. All of our produce is fresh, most of it is organic and some from local farms. The cosmetics aisles have chemical-free personal care items from deodorants and lotions to bath salts and aromatherapy oils. In the vitamin department, there is a vast selection of vitamin and mineral supplements, homeopathics, herbal remedies, and protein powders. For a snack on the go or a savory sit down dinner, our deli offers salads, sandwiches, juices, smoothies, and hot foods."
Ernest's market and deli, therefore, is similar to the rainbow bridge of Chumash legend: it provides a link between the people of the Ojai Valley and the wholesome, natural foods found at the market.
Pros: Fresh, Organic, Wide Variety
Cons: High Priced
Guest
Brett
Points +45
Rainbow Bridge - Edit
Rainbow Bridge is a long time fixture of Ojai. The current owners have made it a more upscale commercial operation, and price increases have reflected this change (as has the amount of non-recyclable plastics they use) but it's still a nice place to go. The deli usually has a couple vegetarian/vegan options, and the grocery is nice too if you don't mind paying the premium prices.
Read morePros: Selection, Interesting recipes in the deli
Cons: Prices, Lots of plastic if you dine in, or out., Help can be less than friendly
Guest
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