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Vegan cafe and multi-concept shop consisting of a grocery store, zero-waste bulk zone, and refill stations. The cafe offers a rotation menu of dishes that may include tom yum handmade noodles, waffles, and a selection of desserts. Address in Hangul: 퇴계로 4길 2. Open Mon-Fri 9:30am-9:00pm, Sat 10:30am-9:00pm, Sun 10:30am-7:30pm.
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1F, 2 Toegye-ro 4-gil, Jung District, Seoul, South Korea, 04635
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- Accepts credit cards
- Free Wi-Fi
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Last update on 15 Jun 2026 by Nonoshop
Update business info -
Added by Nonoshop on 29 May 2023
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Featured Review
Laëtitia.V
Points +993
Vegan gem in Seoul ! 💎 - Edit
If you visit Seoul, you must go to this shop. It is a café and also a grocery shop, and fully vegan ! So cozy, you can even study there. A wide range of different products you can purchase, from books, fabrics, frozen products, sauces, ramens, sweets, chocolates, hygiene products etc... There is also a section with loose goods, with dry fruits, biscuits etc... Vegan heaven !
Read moreUpdated from previous review on 2024-07-31
Nonoshop
Hi Laëtitia — "vegan heaven" has to be the nicest thing we've been called 🌱 Thank you for the wonderful review! One update for anyone reading this now: we've moved — Nono Shop has left Itaewon and is now near Seoul Station. Still the same cozy café and grocery with the loose-goods section, still fully vegan. If you're around, we'd love for you to see the new place!
Read moreGuest
40 Reviews
First Review by SteveH
MagnusGreve
Points +2628
Great store. Boring wrap - Edit
We started out in the cafe downstairs hoping to find a good breakfast option. Unfortunately, the cafe only offers two food options. We both chose the chicken wrap, but were disappointed with the McDonald’s tasting dressing and iceberg salad covering the few small “chicken” pieces. We suggest using a different kind of lettuce like arugula, and a more basic dressing like a regular plant-mayo, or similar. Coffees were very good! The shop upstairs was also very good with lots of variety and interesting products!
Read moreOverall, we recommend the shop upstairs, and the coffee, but not the chicken wrap.
Updated from previous review on 2026-06-04
Nonoshop
Hi MagnusGreve — thanks for the visit and for the wrap notes! We've only just launched our food menu, so we're still finding our feet. We'll keep the arugula and plant-mayo idea in mind as we work on the menu! So glad the coffees and the upstairs shop worked for you 🌱
Read moreGuest
Dogsizzle12
Points +76
Relaxing vegan cafe - Edit
Super cool interior and general atmosphere. Sweets are delicious and the supermarket is great if you’re looking for some different options whilst staying in Seoul for some time
Read moreUpdated from previous review on 2026-06-03
Nonoshop
Hi Dogsizzle12 — thank you! Really glad you enjoyed the space, the sweets, and the supermarket. We did put a lot of effort in our interior, even though it's not fully completed yet.
Read moreWe hope we are a useful spot for vegans in Seoul!
Guest
nataliac@me.com
Points +150
Very small - Edit
I was looking for lunch but this basically a coffee shop with a few pastries. The grocery store on the second floor was very small and didn’t have anything ready to eat besides freezer stuff.
Read moreUpdated from previous review on 2026-05-12
Nonoshop
Hi, and thank you for taking the time to visit and leave feedback — we're sorry the experience didn't meet your expectations.
Read moreA quick note on our HappyCow listing: we're actually not able to edit our description ourselves, and we were surprised to see it had been updated to mention things like handmade tom yum noodles, which have never been part of our menu. We can only request for some words to be removed or added now... and not submit a full description written by us.
We've also been recategorized from "Bakery / Vegan Store" without our input, while we were planning to recategorize only when we have our small food menu ready.
We've now requested corrections and added an announcement about the fact that we are still in soft opening. We apologize if the listing gave a misleading picture of what to expect on the day.
That said, we're actively working on the food side. Starting this Monday we have been testing vegan wraps, which we'd always intended to offer from day one but couldn't launch right away because of how busy things got after our recent move with more people coming than expected. Our vegan yogurt bowls are on the menu but we had some restock issues and were sometimes sold out — we are working to have them fully available again.
On the grocery side, we'd like to share a fuller picture for anyone reading: Nono is one of the only fully vegan grocery stores in Seoul (alongside Cosmos Groceries), and we carry the widest range of options. Alongside the frozen items, we have vegan sauces, ramyeon, snacks, and a range of pantry goods, and we run a refill / bulk station on the first floor where we also make our own nut butters in-house. We know this caters more to people living in Korea than to travelers stopping in for lunch, and as we only recently moved locations, we're still in the middle of restocking fully.
Keeping a vegan grocery store going in Korea isn't always easy, and every visit genuinely matters to us — especially since some of the bigger Korean vegan brands only want to work with major supermarkets.
We'd love to welcome you back once the wraps are fully on the menu — we think you'd see a different side of the shop.
We hope you have a great time in Korea!
— Nono Shop
Guest
domi17
Points +222
Great coffee and shop - Edit
Don‘t miss the shop on the second floor!😄
Read moreUpdated from previous review on 2026-05-01
Nonoshop
Thank you for the visit!
Read moreGuest
Ailatte
Points +120
Nice cakes - Edit
Close to a lot of attractions and easy to find and reach, it also sells other items
Read moreUpdated from previous review on 2026-04-24
Pros: Cake was really good , A lot of snacks on the second floor
Cons: Lemonade , We’re sold out of a lot of items
Nonoshop
Hello! Thank you for having visited our shop😄. We are still in soft opening after the re launch and it is taking longer than expected to restore all our stock of more than 600 items 😅. We are almost there! Also thanks to the update in location turn over is faster than expected, and we will have to start baking way more than at our previous location! Sorry again for the inconvenience , and we’ll take note that the lemonade wasn’t to your liking for future evaluations of our drinks. We hope you visit again!
Read moreGuest
igenelin
Points +62
This location is closed - Edit
This location is closed, they are remodeling.
Read morePros: Na
Cons: NA
Nonoshop
Hi @igenelin, so sorry about that! We had unexpected delays with our renovation and tried to update our hours on Happy Cow as quickly as possible, but the info can take a bit of time to sync on the platform. Either way, sorry for the wasted trip.
Read moreGood news — we're finally open! Come by and mention this review, and we'll happily offer you something on the house to make up for it. 🌱
Guest
TaylorDale
Points +322
Re closure - Edit
Never visited - but their Instagram says current location is closed, reopening new location mid April 2026
Read moreUpdated from previous review on 2026-03-29
Nonoshop
Hi TaylorDale ! Your heads-up about our closure really helped other visitors while we were moving. Good news: we've reopened at the new spot near Seoul Station — hope you get to visit sometime 🌱
Read moreGuest
lucyvictoria
Points +222
Closed down - Edit
As of March 2026, this shop/cafe is no longer around 😢
Read moreEdit: looks from their instagram like they've just relocated from somewhere else and they WILL be here in the near future - but they aren't yet. When I went, all that was there was an empty store.
Updated from previous review on 2026-03-27
Nonoshop
Hi @lucyvictoria , so sorry about the confusion! We had unexpected delays with our renovation and tried to update our hours on Happy Cow as quickly as possible, but the info can take a bit of time to sync on the platform and to be honest we had such big issues that we werent focused as much as we should have. Either way, sorry for the wasted trip.
Read moreGood news — we're finally open! Come by and mention this review, and we'll happily offer you something on the house to make up for it. 🌱
Guest
Gijspeters
Points +308
Cute cafe with even cuter drinks and food - Edit
Nice shop, good service and amazing food and drinks
Read morePros: Shop, Cake, Drinks
Guest
GrayHorwitz
Points +2394
Cozy cafe! - Edit
Really nice cafe with no plastic store and grocery section. A couple tasty treats and drinks.
Read moreUpdated from previous review on 2026-02-07
Guest
Jennyestephens
Points +108
Vegan Haven Worth the Trip - Edit
Absolutely worth the trip! This place combines a café, bakery, and grocery store, which was perfect since finding vegan options in South Korea can be tricky. I loved their cheese muffin, tiramisu, and other bakery items and they’re all so tasty. They also have vegan dumplings and kimbap, which I couldn’t get enough of. The café is super cute, and they sell reusable bags and other eco-friendly items, which is such a thoughtful touch. If you’re vegan in Seoul, this is a must-visit.
Read moreUpdated from previous review on 2026-01-12
Pros: Café + bakery + grocery store in one, Vegan Korean food like dumplings and kimbap, Eco-friendly touches like reusable bags
Cons: Not in the main tourist area (requires travel)
Nonoshop
Thank you so much for this heartwarming review!! We are very happy you liked our desserts and our shop!
Read moreGuest
kongnamul
Points +302
Absolute unit of tiramisu - Edit
Best zero waste/vegan store I have been to! I found so many gems and great vegan products. They have a bulk section as well where you can refill products.
Read moreOrdered tiramisu and as the title says, it was an ABSOLUTE UNIT. Seriously this one piece is enough to feed 4 people. It was absolutely delicious and value for money.
Also their hojicha is nice.
They have lots of books you can read about veganism and zero waste etc.
Guest
Mangogirl
Points +2848
Hidden Gem - Edit
Almost hidden on the second floor of an unspectacular looking building, you'll find this little gem of a vegan store in the centre of Itaewon. I came here to have a coffee and some cookies and ended up going out with some nice vegan goods in my backpack. It's cozy to sit and they also have a zero-waste part where you can get everyday articles without plastic.
Read moreGuest
kctravels
Points +179
Great shop with fun snacks - Edit
Sadly, I didn't get to try any of their café food, but I did grab a few packaged treats (premade soups and snacks) to bring back home. It's nice to go into a shop and not worry about what you can and can't eat ☺️
Read moreUpdated from previous review on 2025-11-27
Pros: cosy atmosphere and lots of people just chilling, all vegan
Guest
KarlaHlavova
Points +22
Wow!!! Must visit!!! - Edit
This is so far the best place i visited in Seoul. They literally have everything. Books, zero waste products, items to buy (i will bring as gifts back home) and the best coffee i ever had (praline one, try it!!!) omg i’m literally in heaven and the staff is really nice too.
Read moreGuest
Hanna3933
Points +1134
Cute place. - Edit
I visited to buy some souvenirs from Vegan Things in Korea.🇰🇷🌱
Read moreThere weren’t as many uniquely “Korean” items as I expected, but they had a great variety overall.
I’d love to visit the café next time.
Guest
FrancoisB
Points +21
Fantastic shop! - Edit
Fantastic shop!
Read moreJulian, the founder, is really the best human being.
Thank you for making a difference.
X
Guest
B12mangel
Points +1327
Nice place - Edit
Drinks and cakes were good, nice atmosphere, good variety of vegan groceries.
Read moreUpdated from previous review on 2025-10-13
Guest
이바다
Points +94
Coffee, Cake and shopping - Edit
No waste shop, with vegan products.
Read moreThe coffee and cakes are amazing
Pros: Completely vegan
Guest
gingerplummy
Points +8104
O WOW no waste concept cafe 🍵 🤩 - Edit
It’s tugged away at the corner of an old building, once you walked into, then voila! I like the no waste eco friendly concept with vegan food, cooking ingredients, pet food and cafe all in one! I had an iced coconut matcha latte and a kombucha! So refreshing with the hot weather hit 31 degree Celsius every day in Seoul this year! Will return to try everything!
Read moreUpdated from previous review on 2025-09-08
Guest
nicole_m
Points +4646
Cute spot - Edit
We visited here just to get some snacks and treats to bring home. There’s a decent variety of specialty products, some non-food items and food to eat on site. Would love to come back to try the food on site some day.
Read morePros: All vegan, Good variety of items
Guest
Leyre55
Points +66
Great place! - Edit
Friendly staff, nice coffee, lots of vegan products.
Read moreI will probably visit this place each time I come to Seoul.
Pros: Staff, A lot of places to sit, Vegan
Guest
Ann-KathrinBiber
Points +3799
Good - Edit
I loved the matcha 🥹🥹🥹 got chips meat etc
Read moreNonoshop
We are super happy you liked our Matcha and had a good time! Thank you for the review!
Read moreGuest
iamjulia
Points +272
First vegan steps in Seoul - Edit
If you are lost with missing vegan options in supermarkets and don’t want to eat only in restaurants, this one is a great starter. They also have small cafe there. My favorite is madeleine with cheese. Give it a try!
Read moreBe aware that for takeaway you need to bring (or buy there) own container since it’s 0 waste concept shop
Nonoshop
Thank you for your review 🌱
Read moreGuest
DarinaDanilova
Points +86
Best vegan store in town - Edit
A great shop with lots of food to buy. Thay have different flavours of cheese, ice cream, frozen burgers and sausages which you can cook using microwave. Also, a lot of plant milk, chocolates, cookies and so on.
Read moreHaven`t seen what they sell in the café, but next time I will definitely order something there as well)
In addition, they have a wide variety of vegan books)
Visited in October 2024
Updated from previous review on 2025-03-15
Nonoshop
Thank you so much for your review!
Read moreGuest
Soulstealer
Points +459
Loved it - Edit
Has Lots of Great items to buy. Like typical Korean sauces that were veganized. The cafe and space is also cute. Bonus: dogs are welcome 🤗
Read moreNonoshop
Thank you for your comments!!
Read moreGuest
LittlegreenYunSheng
Points +615
Yummy temphe chips - Edit
Very nice little vegan shop , has potato instant noodles , vegan cheese , protein shakes in packets etc ... Would definitely like to go back if I go to Seoul .
Read moreIt's a bit hard to find you've got to climb stairs and keep going till you see the nono shop it's in the right.
Guest
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