The Back Room Deli is actually just a corner of The People's Food Co-op, so if you're from out of town and looking for a sign there really isn't one. Visiting Rochester with my daughter, who is vegetarian and hard to please, this turned out to be a favorite spot. She loved the Awesome Wraps! Prices a little higher than a burger joint but food was great.
Cons: Hard to find , Slightly pricy