Respond to Review of New Frontiers Natural Foods
Review: New Frontiers is very similar to a large Whole Foods. The store is huge and has a wide range of fresh fruit, vegetables, and bulk priced around the same as WF. We can also special order items we don't see in the store. Pretty good. However, New Frontiers frozen and packaged food is much more expensive than Whole Foods. About 20% more for most items. For instance, Tofurkey brand pizzas at Whole Foods are regularly priced $7.99, currently on sale for $6.49; but at New Frontiers it's $9.99. We've noticed the same over-pricing at New Frontiers for many many other items. Customer service at New Frontiers is inconsistent. Sometimes the cashiers are nice and attentive, but other times there is an "I don't care, can't wait to get out of here" attitude. They say thank-you maybe 50% of the time. One time the guy sweeping the floor nearly ran us over trying to grab some sample slices of pizza for himself. Didn't know employees were allowed to snack on the samples in front of customers. One other thing. We requested that the bakery use another sweetener instead of honey in the "tofu chocolate pie" so vegans could buy a slice, but were told "That is the way we make it, and could only special order a whole pie that way". Really? Hopefully management will read this and work out some of the issues. It is nice having a store like this in SLO, but it needs some improvement.